True Measure Media has a simple mission-driven goal:

Buy YouTube media efficiently for brands or bring the buying process in-house. We work to lower costs, increase media transparency, provide 100% ownership of audience data, and bring agility and speed in campaign reactions to market conditions.

Why? Because YouTube is no longer a simple content destination; it's its own ecosystem with complex processes that overlap with video distribution, fellow creators, paid media, audience data, and analysis on YouTube and Google Analytics.

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True Measure Media helps brands navigate this critical ecosystem to meet its digital strategies and understand its audiences on YouTube and beyond.
 

Did you know? In 2016, YouTube ended data collection by building so-called “walled gardens.” Don’t tell anybody but this isn’t entirely true. Let us show you how you can collect audience data across YouTube channels (competitors, toy influencers, trending videos, and more).

We buy media across devices.

We're platform agnostic.

With an extensive agency background on YouTube paid media and content distribution, the founders of True Measure Media are building a media buying experience that combines the rigor of agency discipline and technological savvy with the efficiency and speed of an in-house marketing team. A potent mix of technology, efficiency, and control.